Article Spinning Terms and Definitions

Hi Kevin:

I just want to apologize for the very lengthy article I wrote. I guess I just got over-ambitious! It won't happen again.

All the Best,

Martha

No apologies necessary! It turned out to be what I call a "Happy Accident." Actually that term comes from William Alexander, the guy who could paint an entire landscape in 30 minutes, he was on Public Television...

Happy accident, because it caused me to discover this method of spinning:

Built in spin- Terminology is important in communication. As we gel as a group, we'll start getting our own verbal "short hand" to pass on and collaborate on work more efficiently. So, it's important to be inventive, and come up with terms like this. It's also important to adopt and use these terms when any of us come up with them. I'm defining this new term, more by example. Martha wrote 965 words in the article in this example. Our client's specs call for 575. However, these articles need to be flat spun to 60%-80% originality. I down spun (another term I'll define in the next paragraph) the article Martha wrote. Look at the example below. The different colored text is different paragraphs that Martha wrote, that I mashed together, using: { | | } ...I added the name of the company, which in this case was a keyword. So, there is a keyword in each different version. Get it? I'm proposing that a "built in spin" be done as the author is composing the article. Although, I think the flat spinning of single words and short phrases should be done later, and preferably, by another. This way, it can include a "proof read" with the flat spin. Make sense? Here is the example:


https://sites.google.com/site/bangaricontentstudios/built-in-spin-example

Down spin- This is when a writer makes up extra paragraphs, or sentences, that say pretty much the same thing, or like in this case (Martha's example) each paragraph describes a different applicable thing on a list: "Sites to see in Arizona" for instance... I've noticed that Martha has a way with "lists" and I think we should follow her example, approaching our "articles written for robots" like this. Which reminds me of another trick I've found, that I think should go with the built in spin.

List spin- comma separated lists should contain three items structured like this: She included melon, pears and blueberries in her fruit salad... Now as you write, another good built in spin would be to think of four more selections for that list, and type them in "flat spin style" like this: She included {melon, pears|pineapple, grapefruit|grapes, peaches} and blueberries in her fruit salad...I've noticed some comma separated lists that include five items or more. List spinning them from now on will get you paid for seven words, but will keep the overall word count for the article lower while it boosts the originality. I think it's better to do these while writing the article, rather than letting the next person do them. When the article is a "niche" topic, the things on the list, unlike fruit, can't come off the top of the flat spinners head. The author can take shortcuts as well by "googling" a list of 3-5 things. It's surprising how that will yield results of many other items belonging in that list.

That concludes this morning's lesson! Thanks for reading! Comments and suggestions welcome. 

-Kevin